Lawmatics is a full legal CRM with marketing automation, pipelines, and intake forms bundled in. Superforms does one part of that far better: the client experience of actually finishing a long intake. If your problem is drop-off on the form, not managing your marketing funnel, you may not need the whole suite.
The short version
Lawmatics is a whole front-office platform you move onto. Superforms is one focused tool you add on. Pick Lawmatics if you want CRM, marketing, and intake in one system. Pick Superforms if you want the best intake experience and to keep the practice you already run.
The thing that actually gets a long intake finished. Lawmatics has forms; it does not read them to your client or explain the terms.
Executor, per stirpes, adjustment of status, explained on tap where they come up, so clients do not stall and call your office.
Send the intake you use today, even a scanned PDF, and we turn it into the guided form. No form editor to learn, no rebuild.
Superforms feeds Clio or whatever you run. You are not replacing your CRM or signing an annual per-seat contract to fix intake.
| For law firm intake | Superforms | Lawmatics |
|---|---|---|
| Client experience on a long form | Guided, read aloud | Standard web form |
| Reads questions aloud | Yes | No |
| Explains legal terms in plain language | Yes | No |
| Rebuilds your existing PDF for you | Yes, done for you | You build forms |
| Full CRM and marketing automation | No, on purpose | Yes |
| Document collection in the flow | Yes | Yes |
| E-signature | On the way | Yes |
| Feeds your case system | Native, Clio | Integrations |
| Pricing model | Flat, from $99/mo | Per user, quote based |
An honest read based on what each product publicly documents. Lawmatics is good at what it is built for; this page is about the specific job of long, complex client intake.
Flat pricing built for a small firm: Solo at $99 a month and Firm at $249 a month, with a custom plan above. Free to preview, you only pay once your form is live for clients, extra intakes are $2 each, and there is no per-seat minimum or long lock-in.
Lawmatics is quote based and does not publish flat pricing. Public estimates put it around $149 to $199 per user per month, with a three-user minimum, a onboarding fee, and an annual contract. That is a full-platform price for a full platform.
If you want to run your whole front office, marketing and pipeline and intake, in one system, Lawmatics is built for that and Superforms is not trying to be. But most small firms we talk to do not have a CRM problem, they have an intake problem: clients start the questionnaire and give up. If that is you, Superforms fixes exactly that, feeds the case system you already run, and costs a fraction of a full per-seat suite.
It depends on what you need. Lawmatics is a full legal CRM with marketing automation, e-signature, and document automation. Superforms is narrower on purpose: it is the best client experience for filling out a long, complex form, and it feeds the case system you already run. If you want one platform for your whole front office, Lawmatics fits. If you want a great intake experience without replacing your practice, Superforms fits.
No. Many small firms do not want to move onto a new CRM, sign an annual contract, and pay per seat just to give clients a better intake form. Superforms handles the intake and hands the finished result to Clio or whatever you already use, so you add one thing instead of replacing everything.
Lawmatics is quote based and does not publish flat pricing; public estimates put it around $149 to $199 per user per month with a three-user minimum and an annual contract. Superforms is flat, from $99 a month, with no per-seat minimum and no long lock-in.
Superforms collects documents inside the guided flow, and e-signature is rolling out next. Its other strengths are the guided, spoken experience, turning your existing PDF into that experience, and the clean handoff into your case system.
Yes. Superforms sends the finished intake into Clio as a contact, a matter, and a note, so you keep Clio and just improve the intake experience.
Send us the intake you use today and we will build a guided version for free. You only pay once it is live for your clients.